Top name brands implicated in Amazon destruction
New Greenpeace report shows how the cattle industry in Brazil is feeding demand for raw resources and “Slaughtering the Amazon”
SÃO PAULO, Brazil — The Greenpeace report “Slaughtering the Amazon” is the product of a three-year investigation into Brazil’s cattle industry, the country’s chief source of CO2 emissions and the largest single driver of deforestation anywhere in the world. Our investigation exposed the Brazilian government’s complicity in bankrolling deforestation in the Amazon, as well as several top name shoe brands – such as Adidas, Nike, Reebok, and Timberland – whose demand for leather may be supporting cattle ranchers that are illegally slaughtering the Amazon.
Slaughtering the Amazon” tracks leather, beef, and other cattle products produced by ranches involved in illegal deforestation as they make their way to processing plants, manufacturers, and ultimately consumers. The report highlights the need to end deforestation in the Amazon for cattle and the importance of having people, industry, and governments work together to implement a global solution that protects tropical forests to mitigate the effects of climate change.
“Brazil is the fourth largest emitter of greenhouse gasses in the world in large part because of deforestation-related emissions. The Brazilian cattle industry is the leading cause of deforestation in the Amazon and is driving climate change,” said Greenpeace Forest Campaigner Lindsey Allen. “To be true climate leaders, Nike, Adidas, Timberland and other brands must help protect the Amazon and our climate by refusing to buy leather from deforestation. In the fight against climate change, every step counts.”
Greenpeace investigation exposes contaminated supply chain with strong US connection. Read who they are here.
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